take the time TO SMILE
The Touchland and Smiley® collaboration is about celebrating happiness and encourage everyone to take the time to smile. As a global symbol of positivity, this is the perfect collaboration for Touchland to continue creating rituals of joy.
Smiley® has been spreading positivity since 1972, becoming an icon of pop culture. This collaboration is happening on a very special moment - Smiley® is celebrating its 50th anniversary this year, and we wanted to join them in adding a little more happiness to the world with every spritz.
The Touchland and Smiley® collaboration aims to brighten everyone’s day and create a shareable happy experience.